Another burger chain on a mission to plant its flag all over London. Isn’t that market as saturated as the fat in the patties it peddles? Perhaps not. Burger Craft – a little chain that started out life in the Green Man pub, Paddington – has already grown to three locations and a fourth will open in June.
It now inhabits The Crown in Battersea, The Great Eastern in Docklands and will add the White Ferry in Victoria to its list next month. Burger Craft is already a big hit with food bloggers like Burger Me and Burger Anarchy and they’re on the lookout for more zone two sites.
Earlier this year the former Juicy Bastard Burgers adopted their more innocuous – but less memorable – new name. Probably, in the circumstances, a wise decision? They do, however, still have the Juicy Bastard burger (pictured).
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