Harden's says
Istanbul, Dubai, Doha, New York, Miami… finally – having been first announced in 2017 – as of September 2021, London now has its very own outpost for the globe-trotting brand of Nusret Gökçe’s (aka Salt Bae’s) social media sensation. He is The Park Tower hotel’s answer to breathing life into the formerly deathly dull-looking space that was for many years the accomplished but un-Instagram-friendly One-O-One (RIP). A butcher-turned-chef, this is not first choice for vegans, with a menu extending to every variety of chop, burger and steak.
Harden's survey result
Summary
“Over-priced theatre” sums up the dire feedback this year on the Knightsbridge outlet from Nusret Gökçe, aka Salt Bae (motto ‘No Salt No Life’) – one of the Turkish-Kurdish butcher-turned-showman’s 30 operations on three continents – where you can blow £680 on a giant striploin of wagyu or £630 on a giant tomahawk steak, despite the fact that “much better steaks are available in restaurants across London”. (A 24-carat gold-coated pistachio baklava is a comparative snip at £50.) Some people, it seems, are paying these prices: in 2024, a sharp fall in annual turnover was reported… but that still left it with profits of £1.7 million before tax! Top Tip – if you must go, then you can halve the price shown by sticking to a burger (about £50).
Summary
“Extremely disappointing all around, especially considering the price”… and that’s the most favourable feedback this year! – the infamous Knightsbridge outpost of Nusret Gökçe’s (Salt Bae) global empire (at the foot of a hotel near Harrods), whose famously pricey menu for prime cuts (including a Giant Tomahawk steak for £630 or baklava coated in 24-carat gold for £50) continues to inspire limited and poor feedback in our annual diners’ poll. But, it still dishes up easy meat for the tabloids, with numerous 2024 stories (e.g. June 2024 in The Daily Mail: “I flew to Turkey to eat at Salt Bae’s restaurant – because the flight and meal was less than the cheapest steak at his London venue”). To grab your own selfie, drop in for the relatively affordable set lunch, which prior to drinks and extras is £39 per person.
Summary
With the closure of Nusret Gökçe’s NYC branch, the vultures have started to gather around this Knightsbridge venture (‘Is Salt Bae’s empire beginning to crumble?’ – Daily Mail, June 2023). The outlook is not super-positive. Our review last year suggested it was “suitable only for chavs and vulgarians” and our volume of reports this year was significantly reduced; while in summer 2023, the venue was close to being London’s lowest-ranking restaurant on TripAdvisor (quite an achievement!). In a sign that suggests management also think change is needed, in July 2023 they cut prices with the introduction of a set lunch menu from £39 per person and burger and fries for ‘just’ £45.
Summary
“Suitable only for chavs and vulgarians” – social media hyperstar, Nusret Gökçe’s “ludicrous” Knightsbridge outpost of his global steakhouse chain takes nothing but stiff flak in our annual diners’ poll for its “grotesque” or even “filthy” pricing. Fair-minded reporters feel that “the steaks and dishes are good, however not at those prices! (which are much cheaper in Istanbul!”). Less forgiving ones say that “either Salt Bae is a pompous twat or just taking the piss out of morons with more money than sense!” (Whatever you feel, it’s not a bad business model, posting £2m of profit in its first four months of operation.)
For 34 years we've been curating reviews of the UK's most notable restaurant. In a typical year, diners submit over 50,000 reviews to create the most authoritative restaurant guide in the UK. Each year, the guide is re-written from scratch based on this survey (although for the 2021 edition, reviews are little changed from 2020 as no survey could run for that year).
Have you eaten at Nusr-Et Steakhouse?
101 Knightsbridge, London, SW1X 7RN
Restaurant details
Prices
 Drinks |
|
|---|---|
| Wine per bottle | £40.00 |
| Filter Coffee | £6.50 |
 Extras |
|
|---|---|
| Service | 12.50% |
101 Knightsbridge, London, SW1X 7RN
Opening hours
| Monday | 12 pm‑11 pm |
| Tuesday | 12 pm‑11 pm |
| Wednesday | 12 pm‑11 pm |
| Thursday | 12 pm‑11 pm |
| Friday | 12 pm‑11 pm |
| Saturday | 12 pm‑11 pm |
| Sunday | 12 pm‑11 pm |
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