RestaurantsLondonW1F

Harden's says

Another 'brasserie' concept from The Ivy group; this 200-cover restaurant, with private dining, bar and terrace on Broadwick Street, is part of the Great Portland Estates’ latest West End development, offers all-day dining, Monday to Sunday.

survey result

Summary

£66
  £££
2
Average
3
Good
4
Very Good
* Based on a three course dinner, half a bottle of wine, coffee, cover charge, service and VAT.

“Always ambient and fun” – Richard Caring’s stretching (twisting?) of the Ivy brand is easy to snipe at but has so far avoided degenerating into farce. For sure, “the food is certainly nothing superior”: fans may claim it’s “more than adequate”, but its overall ratings nowadays are only just the right side of poor. That said, even critics of the cooking often feel that the “lovely” interiors and “welcoming service” provide compensation, and fit the bill for making an occasion of a meal. In the capital, the most mentioned outlets are The Ivy Chelsea Garden (“delightful garden tables and ideal for a noisy girls’ night out”); and The Ivy Kensington Brasserie (“huge fun, loads of buzz” and “always a treat”). The Ivy City Garden and Canary Wharf’s Ivy in the Park follow along in terms of volume of feedback. The newest member of the spin-off family is The Ivy Victoria – a vast space with 300 guests over two floors.

Summary

£60
  £££
2
Average
2
Average
4
Very Good
* Based on a three course dinner, half a bottle of wine, coffee, cover charge, service and VAT.

“Maybe the brand is a bit stretched”, but Richard Caring’s bold expansion is paying off by-and-large, certainly in commercial terms, and – though most branches’ average food-rating is run-of-the-mill – by the standards of large chains, the group delivers a consistent-enough formula, whereby folks accept predictable nursery fodder in return for a dependable dose of ‘affordable glamour’. The “beautiful and festive” Ivy Chelsea Garden (SW3) is the best known in the stable and it’s particularly “wonderful if you manage to get a table in their fabulous garden”. The “big and buzzy” Ivy Kensington Brasserie (W8) is less highly rated, but nevertheless fills a vital niche in the local market for a comfortable, atmospheric and versatile rendezvous (“its bar is also a fun place for a drink”). The City branches (The Ivy Tower Bridge, The Ivy City Garden EC2) and Canary Wharf outlet (The Ivy in the Park, E14) are the highest rated all-round (perhaps reflecting the ongoing lack of convivial spaces out east). “Awesome views” at Tower Bridge are distinct client-pleasers. Other branches taking above-average flak include The Ivy Soho Brasserie, W1 (“busy mayhem” with “slow and disorganised service”) and The Ivy Market Grill, WC2 (“nothing special, rather overpriced, and very busy”). See also Granary Square Brasserie.

Summary

£60
  £££
2
Average
2
Average
4
Very Good
* Based on a three course dinner, half a bottle of wine, coffee, cover charge, service and VAT.

“Maybe the brand is a bit stretched”, but Richard Caring’s bold expansion is paying off by-and-large, certainly in commercial terms, and – though most branches’ average food-rating is run-of-the-mill – by the standards of large chains, the group delivers a consistent-enough formula, whereby folks accept predictable nursery fodder in return for a dependable dose of ‘affordable glamour’. The “beautiful and festive” Ivy Chelsea Garden (SW3) is the best known in the stable and it’s particularly “wonderful if you manage to get a table in their fabulous garden”. The “big and buzzy” Ivy Kensington Brasserie (W8) is less highly rated, but nevertheless fills a vital niche in the local market for a comfortable, atmospheric and versatile rendezvous (“its bar is also a fun place for a drink”). The City branches (The Ivy Tower Bridge, The Ivy City Garden EC2) and Canary Wharf outlet (The Ivy in the Park, E14) are the highest rated all-round (perhaps reflecting the ongoing lack of convivial spaces out east). “Awesome views” at Tower Bridge are distinct client-pleasers. Other branches taking above-average flak include The Ivy Soho Brasserie, W1 (“busy mayhem” with “slow and disorganised service”) and The Ivy Market Grill, WC2 (“nothing special, rather overpriced, and very busy”). See also Granary Square Brasserie.

Summary

£59
   ££
2
Average
2
Average
4
Very Good
* Based on a three course dinner, half a bottle of wine, coffee, cover charge, service and VAT.

“On a nice day in the garden, there couldn’t be a better way to have lunch!” (or an “amazing brunch”) than at the Chelsea Garden branch of Richard Caring’s bold brand-extension – “easily the best of the Ivy offshoots”. But even fans concede that “service could be better” and that “you don’t come here for the food”: “it’s all about that warm, buzzy atmosphere in glorious surroundings (outside in summer you’ll swear you are in the South of France, watching the Provencal rosé making its way around the beautifully dressed ladies-who-lunch!)” The other branches offer a similar trade-off, with the outlets in Kensington and by Tower Bridge (“incredible views from the picture windows”) both scoring well for ambience, although their “comfort food” offerings are even more “memorably mediocre” than in SW3. ‘Ivy in the Park’ which is to open in Canary Wharf is the most recently announced arrival in the group (at 50 Canada Square Park). On the overall concept, reporters are split. For a majority “although the spin-offs are not to be compared with the original Ivy, their name does help give a certain dignity to the experience”. For a significant number though, “the brand is being trashed” with these “pretentious, unimaginative, chichi and average” imitations: “Obviously I understand the idea is to shamelessly exploit and monetise The Ivy name, but this is taking it too far!!”

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Restaurant details

40
No dress code
200

The Ivy Soho Brasserie Restaurant Diner Reviews

Reviews of The Ivy Soho Brasserie Restaurant in W1F, London by users of Hardens.com. Also see the editors review of The Ivy Soho Brasserie restaurant.
Annette F
Totally awful experience, tables rammed in ...
Reviewed 8 months,

"Totally awful experience, tables rammed in like sardines. At the three tables in our corner if any diner wished to visit the rest rooms, diners from all three tables had to move to let the person exit or enter. The wine didn't arrive at all, the waiter kept looking over but didn't come anywhere near the tables in our corner and avoided all eye contact, the pre dinner drinks not as specified in menu; my bellini glass was filthy and glasses not cleared from table at all. Husband was offered a sauce for his steak, queried as menu said it came with a sauce, was told no it didn't so ordered a bernaise, and yes the steak turned up with a sauce so he had a 2nd unwanted sauce. Sat for half an hour hoping to be offered dessert or coffee but nothing. Not offered any further drinks or water and no one checked if we were ok so we could ask for the wine. Steak was tasteless, spinach cold and the worst part of the duck curry was the overcooked and tough duck, had it just been sweet potato curry it was have have rated higher. Refused to pay for the sauce or service charge, as the service was non existent. When my husband tried to remonstrate with a waitress, she turned and walked away whilst he was talking to her. When our waiter finally appeared, to argue why we were refusing to pay the service charge, he said "well it's Saturday night". Yes it is, and plenty more places to eat. Trading on a reputation that won't last. Central bar looked great but the attitude of our waiter and the lousy food ruined the evening."

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Peter Thompson T
very pleasant place for breakfast, with ver...
Reviewed 9 months, 25 days ago

"very pleasant place for breakfast, with very reasonable prices (for Central London), comfortable seating and great ambience. Service can be a little haphazard, but otherwise a reliable option"

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Opening hours

Mon- Sat 8 am-midnight, Sun 9 am-11 pm
Last orders: midnight, Sun 11 pm

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