Harden's says
The Ivy brand expansion reaches Edinburgh; in the group's first Scottish venture, Eric Garnier (former co-owner London's Racine) will oversee front of house at the New Town restaurant, which will open all day and boasts a mezzanine terrace and bar as well as 130-cover dining area.
Harden's survey result
Summary
What does it say about the culinary tastes of the British middle classes that this spin-off chain, with about 40 locations based on the original Theatreland icon, has been such a rip-roaring success? True, there’s some “great people-watching” at the “always buzzing” Chelsea Garden venue (which has one of SW3’s best gardens). And, without doubt, those branches in Kensington, Tower Bridge and Kingston also particularly stand out amongst the rest for their “super atmosphere”. In general though, the knock-off look of their locations “isn’t a patch on the original on West Street, yet pretends to be exactly the same”. And when it comes to their brasserie dishes: although its many followers tout them as “acceptable, albeit nothing special”, their rating-average identifies them as “underwhelming tick-box fare”; all offered by service that’s very “indifferent”. And yet they are “always busy”! In June 2024, it was announced that billionaire Richard Caring had successfully sold his entire Ivy restaurants stake. Now that he is laughing all the way to the bank, it will be interesting to see if ratings reverse, continue or deepen their southward trend.
Summary
As per its siblings, this offshoot of Richard Caring’s brasserie format woos diners with its “lovely surroundings” and location in a “handy spot” overlooking St Andrew’s Square; also as per its siblings, there are critics of the “disappointing food, service and ambience”, for whom this endlessly expanding empire is “a chain taken too far”.
Summary
With its attractive and convenient setting overlooking St Andrew’s Square, this iteration of the Ivy generates a reasonable number of reports but somewhat limited enthusiasm – “fairly average food which tends to be expensive for what is now a chain restaurant”.
Summary
As per its siblings, this Ivy spinoff combines a “lovely”, art-filled location (in this case overlooking St Andrew's Square), some “very good” if slightly ordinary food, and prices “on the expensive side” – but, like its siblings, no one seems to mind too much.
For 33 years we've been curating reviews of the UK's most notable restaurant. In a typical year, diners submit over 50,000 reviews to create the most authoritative restaurant guide in the UK. Each year, the guide is re-written from scratch based on this survey (although for the 2021 edition, reviews are little changed from 2020 as no survey could run for that year).
Have you eaten at The Ivy on the Square?
Restaurant details
Prices
Drinks | |
---|---|
Wine per bottle | £33.00 |
Filter Coffee | £4.25 |
Extras | |
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Service | 12.50% |
Opening hours
Monday | 8:30 am‑12 am |
Tuesday | 8:30 am‑12 am |
Wednesday | 8:30 am‑12 am |
Thursday | 8:30 am‑12 am |
Friday | 8:30 am‑1 am |
Saturday | 8:30 am‑1 am |
Sunday | 8:30 am‑12 am |
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