RestaurantsLondonWestminsterW1J

Harden's says

By the entrance to Mayfair’s Shepherd Market, chef Achille Pinna showcases the cooking of his native Sardinia in an upmarket setting with a substantial raw bar and plenty of high-quality beef alongside hand-made pasta.

survey result

Summary

£135
£££££
3
Good
4
Very Good
4
Very Good
* Based on a three course dinner, half a bottle of wine, coffee, cover charge, service and VAT.

“My favourite new Mayfair spot, bravo!”, acclaims an early fan of this early 2025 newcomer, by the entrance to Mayfair’s Shepherd Market. Chef Achille Pinna showcases the cooking of his native Sardinia in an upmarket setting with a substantial raw bar and plenty of high-quality beef alongside hand-made pasta. In his February 2025 review, The Times’s Giles Coren was complimentary if sniffy about what he saw as a “finance bros” clientele: “jolly nice if you like superexpensive Italian restaurants in Mayfair, which people in Mayfair absolutely do”; while he saw the offering as “the finest ingredients and not too much done to them”.

For 34 years we've been curating reviews of the UK's most notable restaurant. In a typical year, diners submit over 50,000 reviews to create the most authoritative restaurant guide in the UK. Each year, the guide is re-written from scratch based on this survey (although for the 2021 edition, reviews are little changed from 2020 as no survey could run for that year).

Have you eaten at Pinna?

43 Curzon Street, London, W1J 7UF

What the Newspaper Critics are saying

The Times

A greedy Giles Coren doubled up by reviewing two restaurants – the first of which, Pinna in Shepherd Market, was “jolly nice if you like superexpensive Italian restaurants in Mayfair, which people in Mayfair absolutely do”. 

This one was packed with “finance bros in their gilets with young women very much not in gilets, all noisily tucking into £30 starters and £40 pastas and £50 mains, made from the finest ingredients and not too much done to them.”

More to Giles’s taste socially – and rather less expensive – was the new all-day-bakery cum restaurant in Queen’s Park from a “lovely local guy called Daniel Land, who is connected to simply everyone and founded Coco di Mama”. The kitchen hit the spot with a “good squishy crab tart”, hearty scallops, a “monster” skate wing with chickpeas, clams and chilli, served with “good to perfect” pommes Anna” then madeleines warm from the oven.

Giles Coren - 2025-02-09

Prices

Traditional European menu

Starter Main Veggies Pudding
£25.00 £46.00 £10.00 £16.00
Drinks  
Wine per bottle £45.00
Filter Coffee £3.00
Extras  
Service 10.00%
43 Curzon Street, London, W1J 7UF
Opening hours
Monday12 pm‑4 pm, 5 pm‑10 pm
Tuesday12 pm‑4 pm, 5 pm‑10 pm
Wednesday12 pm‑4 pm, 5 pm‑10 pm
Thursday12 pm‑4 pm, 5 pm‑10 pm
Friday12 pm‑4 pm, 5 pm‑10 pm
Saturday12 pm‑4 pm, 5 pm‑10 pm
SundayCLOSED

Best Italian restaurants nearby

Murano
Italian restaurant in Mayfair
£138
£££££
4
Very Good
4
Very Good
5
Exceptional
The Dover
Italian restaurant in Mayfair
£93
 ££££
3
Good
3
Good
5
Exceptional
Delfino
Pizza restaurant in Mayfair
£81
 ££££
3
Good
2
Average
2
Average