Pizza East

Press Reviews (5)

• Zoe Williams (18th January 2010)
  7/10
  
  The critic visits Richard Caring’s Shoreditch pizzeria, and concludes that she “genuinely think[s] it reinvigorates the genre”.
• Marina O'Loughlin (26th November 2009)
  4/5 stars
  
  Not so much a review as a “seduction”. Though the critic visits this new Soho House group Shoreditch’s Italian in a rather negative frame of mind, she is ultimately won over, and concludes that “[e]verything is good”.
• Richard Vines (5th November 2009)
  3/4 stars
  
  “Pizza East Is Cool, Too Bad About the Pizza”, says the headline, and that’s a pretty good summary of the critics’ views of this Soho House group Shoreditch newcomer. Given that the main menu dish was “disappointing”, though, the (rare) 3/4 rating does seem rather generous.
• Giles Coren (2nd November 2009)
  
  London’s gone “pizza crazy”, says the critic. The latest incarnation is this Shoreditch outpost of the Soho House group, and ‘[a]ll you really need to know is that Pizza East is, like almost everything Nick Jones opens (not everything, but almost everything), absolutely bang on the money”. The staff are “all terrific” – “I’d marry all the girls, and half the boys”, and “[t]his will probably be seen to have been the most successful and influential restaurant opening of 2009.” (Successful perhaps, but influential?)
• Fay Maschler (22nd October 2009)
  3/5 stars
  
  The critic visits the new Soho House group outlet in Shoreditch, and finds “there is little not to like about the low-lit, rugged, uncompromising conversion of what was originally a tea warehouse”, which was “rammed” on her Friday visit (with “big tables of City boys … in full cry”), but only a quarter full on a Monday. The meal has its ups and downs, but the “River Café for the masses” style of the place generally finds approval.