A London outpost for (equally tiny) Paris brasserie Ferdi, named for the son of owners Alicia and Jacques Fontanier. The Parisien original is known as a fashionista hang-out so, judging by the location, this place will soon be swarming with the rich and the beautiful too. Walk-ins only at lunch, but bookings will be taken (by text, of course) for dinner.
Harden's survey result
For 25 years we've been curating reviews of the UK's most notable restaurant. This year diners have submitted over 60,000 reviews to create the most authoritative restaurant guide in the UK.
“There’s nothing wrong with this place… other than its ridiculous small size, average food and crazy prices!” Paris comes to London – not in a good way – at this new Shepherd Market spin-off from an über-trendy 1er arrondissement brasserie (Kim Kardashian’s go-to spot when in the City of Light). “It’s terrible and they’re still snotty”… “I’d rather be a sardine than be packed in here”.
Ferdi Restaurant Diner Reviews
"Just dreadful, basic food badly executed and the atmosphere doesn't make up for it."
"Never been so disappointed by a restaurant. Tiny, cramped, rude staff, pretty average food (and a bizarre menu). What irritated me most was the attitude of the fellow diners. Literally every other diner was on their mobile phone, while one family had actually set up a TV show on an iPad and were playing it full volume. The staff did not bat an eyelid. Contrast that to an experience I had at Lemonia a couple of years ago where they told me off for letting my one year old son watch an I pad at the table. Different cultures... different attitudes to what is civilised behaviour. Ferdi seems to cater to quite a specific market. I won't be going back."
30 Shepherd Market, London, W1J 7QN
noon - 2.30 pm, 5.30 pm - 11.30 pm
Last orders: 11.30 pm